You need qualified pipeline. I build automated, AI-powered revenue systems that turn your ICP into booked meetings, without adding headcount.
"Most B2B marketing teams generate activity. Very few generate pipeline."
Your CRM is full of leads that never converted. Your ad spend generates clicks, not conversations. Your SDRs are chasing contacts who were never going to buy.
Most demand generation programs are built on gut instinct and disconnected tools. What you need is a system: one that identifies your best buyers, reaches them at the right moment, and hands Sales a warm, qualified conversation.
That's exactly what I build.
Every number below is a real outcome from a real engagement. No vanity metrics. No impressions.
Generated in new qualified pipeline by engineering automated GTM systems integrating Clay, Zapier, ZoomInfo, and AI workflows targeting ICP accounts showing live intent signals.
Increase in sales-qualified leads through multi-channel growth automation across LinkedIn, Google, and email — feeding a unified attribution model.
Reduction in time-to-conversion by automating lead scoring and lifecycle workflows in HubSpot and Salesforce, aligning Marketing and SDR handoffs.
Drop in cost-per-lead achieved through a machine learning–driven audience model built in Python and SQL to identify and prioritize ideal customer segments.
Improvement in conversion rates through systematic A/B testing of messaging, segments, channels, and ad creative — backed by a predictive sentiment model.
Increase in inbound sales-qualified leads through targeted nurture strategies that matched content to buyer stage and intent signal.
You get a full-funnel demand gen system designed from scratch — or rebuilt from what you have. Multi-channel programs across LinkedIn, Google, and email that feed a single, clean attribution model. No more guessing which channel is working.
Account-based marketing done properly: data-enriched target lists, multi-stakeholder messaging, and coordinated outreach that reaches the full buying committee — not just the one contact in your CRM.
Your team is spending hours on tasks that should take minutes. I build automated workflows in Clay, Zapier, HubSpot, and Salesforce that trigger personalized outreach to ICP-matched leads the moment they show intent — at scale.
The handoff between Marketing and Sales is where revenue dies. I unify your data flows, clean your lead routing, and build the shared dashboards that give both teams full-funnel visibility — and a shared definition of 'qualified.'
We start with a deep audit of your current funnel, tech stack, and data quality. You get a clear picture of where revenue is leaking — and why.
I map out the architecture: channels, workflows, ICP definition, and messaging framework. You see the full system before a single line of code is written.
Execution is systematic. Automations, sequences, and dashboards are built in your existing stack — or I'll recommend the right tools if you're starting fresh.
Once live, we iterate fast. A/B tests, audience refinements, and weekly reviews ensure the system compounds over time — not just in month one.
"I don't just run campaigns. I build the infrastructure that makes your entire go-to-market motion more intelligent."
10+ years across B2B SaaS companies in the US and Australia — from growth-stage startups to established platforms. I've sat in the seat, owned the number, and built the systems that moved it.
Whether you're building demand gen from scratch, scaling what's working, or fixing what isn't — let's talk about what's possible. No pitch deck. No obligation. Just a direct conversation about your growth challenges.